Non- and lower-alcohol beer availability | The Brewers of Europe pledge

Dutch Brewers Association promoting beer with low and no alcohol

Owners : Nederlandse Brouwers

The Dutch Brewers Association promotes beer with low and no alcohol in its messaging.

UK Government’s “Responsibility Deal”

Owners : British Beer & Pub Association

Stakeholders : UK Government’s “Responsibility Deal” All-Party Parliamentary Beer Group The Portman Group

As part of the UK Government’s “Responsibility Deal”, the British Beer and Pub Association (BBPA) and other industry members signed up to a pledge on alcohol unit reduction. It sought to help people drink within the recommended guidelines and foster a culture of responsible drinking by removing one billion units of alcohol from the market […]